Grace Cho

Grace founded Orangenius on the premise that artists were lacking the necessary tools and resources they needed to thrive in the creative economy. With over 25 years of experience in the financial services, media and entertainment, and private equity industries, Grace has transformed global business units at GE Capital, NBCU, and Nielsen. Skilled at taking conceptual initiatives and turning them into $100 million businesses, Grace founded Orangenius to assist independent, working artists in building their own creative empires. Inspired by visionaries like Richard Branson, Walt Disney, and Ralph Lauren, Grace’s vision for the creative economy encapsulates her singular mission: to do away with the myth of the ‘starving artist’ and empower future generations of creators. In between leading a team of creatives and strategic development of art industry partnerships, Grace can be found cooking for friends or dabbing a paintbrush.