Don't Agree with Management On Communications Issues? You Are Not Alone
September 30 | Katie Paine, Founder and CEO, Paine Publishing | Comments (0)
Why don't CEOs and communicators agree on the role and future of the function? The 2019 Global Communications Report from USC Annenberg School for Communications and Journalism highlights at least three disconnects between company leaders and the communicators who work for them: the purpose of communications, the point of communications, and how tech will contribute to the field.
Interview with Tom Murphy—Microsoft
September 24 | Lise Michaud, Founder, IC Kollectif | Comments (0)
What does the Director of Communications at Microsoft Digital, Services, and Success think of internal communications? Tom Murphy says there's no longer one way to approach communications. Companies, he says, must measure the effectiveness of programs and combine that with insights into the organization.
How Are You Managing The Changing Nature of B2B Customers?
September 18 | Mike Moran, Senior Fellow, Marketing and Communications Center, and Program Director, Digital Leadership & Transformation Council and Digital Strategy Council, The Conference Board | Comments (0)
Are you acting like Amazon? B2B companies need to evolve with their customers' expectations and that means you must improve your digital customer experience–just like Amazon does.
Internal Communication in the Eyes of C-Suite Leaders
September 12 | Lise Michaud, Founder, IC Kollectif | Comments (0)
How do executives perceive internal communication and what role and value do they want to see in their communication team? IC Kollectif reviewed recent surveys and reports from renowned organizations and experts to get an overview of their perceptions and expectations. The findings are published in Internal Communication in the Eyes of C-Suite Leaders.
Meet My AI—We're A Thing: Makovsky Best Masters Thesis of the Year Winner Talks Artificial Intelligence
September 05 | Martin Waxman, Digital Communications Strategist | Comments (0)
Are humans in danger of developing relationships with artificial intelligence agents? In research exploring this question, Martin Waxman learns that most people say that children should be polite to AI agents and that there are instances in which they would trust the recommendation of what an AI agent said over a person. As this scenario becomes more likely, communicators need to consider their role in the beneficial deployment of AI.
The Workplace Is Going to Change. Internal Communicators Will Help Facilitate It
August 29 | Shel Holtz, Director of Internal Communications, Webcor | Comments (0)
Which professions are likely to survive the onslaught of artificial intelligence and other technological advancements? If internal communications wasn't in your answer, you need to realize what you're missing.
The Business of Platforms and Platforms As Brands
August 21 | Influencers Podcast | Comments (0)
Sangeet Paul Choudary joins JP Kuehlwein to explore the seemingly unstoppable growth of platform businesses across industry sectors. What drives the success of an Amazon, Uber or Facebook? How can traditional "pipeline companies" evolve to compete with this platform model? What are its relative strengths and vulnerabilities in the realms of branding, financials, operations, and organization?
Interview with Leslie Quinton—BRP
August 20 | Lise Michaud, Founder, IC Kollectif | Comments (0)
Are internal and external communications the same thing? In this interview, Leslie Quinton, Vice President of Global Corporate Communications, and Events, at Canadian recreational products company BRP, argues that there are almost always reasons to target your communications differently according to the audience.
Online Community Health Check
August 14 | Vanessa DiMauro, CEO, Leader Networks | Comments (0)
Is your business's online community optimized? Online communities can yield substantial business results for organizations that do them well. But, like all dynamic systems, they need a check up, so you can identify and implement the right changes to keep your community on track.
Interview with Rick Phillips: Nationwide
July 30 | Lise Michaud, Founder, IC Kollectif | Comments (0)
What does strategic internal communications look like at a Fortune 100 insurance company like Nationwide? Rick Phillips retired in 2018 as Chief Communications Officer for the company. In this interview, he discusses, among other things, the importance of alignment between internal and external communication with corporate goals and how to demonstrate the impact of internal communication.