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Applied Innovation Council

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As mid- to senior-level managers in innovation, product/service development and commercialization, we integrate and use market trends, user needs, technology, internal systems, investments & innovation methods—from idea stage, through feasibility, development and launch. We bump up against realities of aligning work to corporate strategies, managing parallel paths to solve an issue, and collaborating with diverse functions from throughout the organization. Improving our leadership skills and operational knowhow are the primary goals of this council. Topics include:

  • Raising the bar on innovation skills of our teams and across the organization – practices and roles that create and sustain the right culture
  • Investment and portfolio balancing for existing, long and short term new products, service, processes, business models
  • Innovation and development leadership and innovation project revenue metrics  - using and influencing them
  • How to use future trends, market research and customer insight as springboards for growth initiatives
  • How digital technology is changing what must be considered in designing innovations

Program Director

Anne Greer

Anne Greer

Program Director, Innovation Council, Applied Innovation Council, Co-Program Director, Innovation Master Class
The Conference Board
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Rita Shor

Rita Shor

Program Director
The Conference Board
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Find out what members value most about their council membership.