Digital Marketing Strategy Council
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Council

About the Council

If you ever find someone who claims to know everything about digital marketing, just wait ten minutes. Something will change. How you identify, reach, and convert your customers is undergoing constant evolution, while your customers’ expectations seem to increase daily. It’s no wonder that leading the digital marketing function at large companies is a continuous challenge. The Digital Marketing Strategy Council provides a confidential environment where senior executives can share issues and solutions with others who have been there—and have the stories that show it.

Topics

  • Using agile marketing techniques to keep up with change
  • Increasing digital marketing ROI
  • Developing content strategies, processes, and platforms for global, distributed organizations
  • Targeting the right audience for your message in a privacy-first world and using analytics and data to drive marketing decisions

Who Should Join?

Members should be the senior executive for their company’s electronic business strategy program. They must be knowledgeable about the digital strategy field in general, as well as their company’s policies, practices, and procedures.

Interested in joining? Fill out a simple form to talk to a membership development team member.
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Meet Your Program Directors

Mike Moran
Mike Moran

Chief Product Officer, SoloSegment

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Tim Peter
Tim Peter

Co-Program Director, Chief Digital Officers Council and Digital Marketing Strategy Council, The Conference Board

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Council Membership

Relationships with trusted peers in a unique environment of confidentiality—that's the core of the Council experience.

Digital Marketing Strategy Council

Save time, navigate complexity, and get Trusted Insights for What's AheadTM. Find out how you can join an exclusive community of peers in your field and start reaping the benefits of Membership.

Apply Now
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