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Marketing & Communications Webcasts On Demand

The COVID-19 Crisis & Sino-American Rivalry

June 04, 2020 11:00 AM ET [11:00] (New York) | Global Horizons Virtual

The COVID-19 pandemic, which has crushed economic growth prospects, has added more antagonism and competition to US-China relations. Will it wreck the fragile trade truce, accelerate a tech separation, and fuel geopolitical competition between the two 21st century superpowers?  

Transforming Your CX for a Transformed World

May 05, 2020 11:00 AM ET [11:00] (New York) | Special Webcast

Explore what prevents organizations from changing at the pace of the marketplace, and discover how your company can anticipate your customers' needs and stay ahead of the competition. 

Key Levers for Successfully Managing the Uncertainty and Disruption of COVID-19

April 30, 2020 03:00 PM ET [15:00] (New York) | Special Webcast

Recent research on hundreds of global companies immersed in disruptive change offers important insights to adapt and recover. This webcast will cover the surprising mindsets, principles, and practices that are imperative to handle today’s disruptive change. 

How To Sustain The Focus On Customer Experience In Good AND Challenging Times

April 23, 2020 03:00 PM CET [15:00] (Brussels), 09:00 AM ET [09:00] (New York) | Special Webcast

Join us for this webcast as global Customer Experience Specialist, Ian Golding, explains how to sustain an organisation’s focus on customer experience to enable the delivery of sustainable growth. 

How Confident is the Global Consumer Amid COVID-19?

April 17, 2020 11:00 AM ET [11:00] (New York) | Special Webcast

Join our panel of economists, researchers and other external guests will provide an in-depth look on how a previously strong global labor market, low consumer price inflation and consumer spending will most likely be impacted by the COVID-19 crisis.

The US Consumer in the COVID-19 Crisis

April 06, 2020 02:00 PM ET [14:00] (New York) | Special Webcast

Join our panel of economists and researchers as they examine the latest data provided in The US Consumer Confidence Index and what impact the COVID-19 crisis has on consumer outlook and spending behaviors. 

A Conversation With Jim Stengel, Former Global Marketing Officer at Procter & Gamble

April 02, 2020 11:00 AM ET [11:00] (New York) | Marketing and Communications Watch

Join JP Kuehlwein, our Marketing Institute Leader, as he sits down with Jim Stengel, marketing influencer and former Global Marketing Officer at Procter & Gamble. 

Window On COVID-19 (the Novel Coronavirus) Part II

March 25, 2020 12:00 PM ET [12:00] (New York) | Window On

As we are heading into a new phase of the global spreading of the COVID-19 crisis, what are the implications for the US and global economy and business? Join this Window On webcast to hear from experts and business leaders about how to prepare for scenarios during and beyond the COVID-19 crisis. 

Assessing COVID-19 Impacts on the Chinese Economy and Implications for Business in Asia

March 10, 2020 08:00 AM CET [08:00] (Brussels), 03:00 PM HKT [15:00] (HongKong) | Special Webcast

The business community is deeply concerned about the impact of the Coronavirus crisis on the economy in China, Asia and globally. What is the impact it has on businesses in China and Asia?

Boosting Brand Strength: How to benchmark and strengthen brand equity

March 05, 2020 11:00 AM ET [11:00] (New York) | Marketing and Communications Watch

How can one assess the ‘strength’ of a brand’s equity? Join Michael Sussman, CEO at Brand Asset Valuator (BAV), as he seeks to answer this and other questions to help viewers find the right strategies to build one's brand's relevance and esteem.

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