CCO–CEO Relationship: Better Collaboration for Bigger Impact
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CEO Expectations of the CCO

CCO–CEO Relationship: Better Collaboration for Bigger Impact

/ Report

As the chief communications officer’s (CCO’s) work has become more strategic in an environment of many issues that companies have to navigate and vocal constituencies, CCOs and CEOs have been figuring out how to optimize collaboration and amplify communications’ business impact.

This article highlights how CEOs and CCOs can make their collaboration as effective as possible for the business based on insights from interviews with CCOs, CEOs, and executive recruiters; a roundtable and survey with CCOs; and third-party sources.

This article is part of a series of insight articles on the CCO role. 

As the chief communications officer’s (CCO’s) work has become more strategic in an environment of many issues that companies have to navigate and vocal constituencies, CCOs and CEOs have been figuring out how to optimize collaboration and amplify communications’ business impact.

This article highlights how CEOs and CCOs can make their collaboration as effective as possible for the business based on insights from interviews with CCOs, CEOs, and executive recruiters; a roundtable and survey with CCOs; and third-party sources.

This article is part of a series of insight articles on the CCO role. 
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Author

Denise Dahlhoff, PhD

Denise Dahlhoff, PhD Denise Dahlhoff, PhD

Director, Marketing & Communications Research
The Conference Board

Read Bio

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