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Navigating the Digital Economy: Driving Digital Growth and Productivity from Installation to Deployment – CEO and CSO Implications

This report explores how the New Digital Economy—which is driven by mobile technology, ubiquitous access to the internet, and the development of applications in the cloud—affects productivity and growth. Among the findings:

  • Rapid declines in prices for cloud computing show little sign of slowing down. Businesses should include these declines in their investment plans.
  • A shift from investment in fixed assets (hardware or equipment) to purchased services (data processing in the cloud) means greater flexibility. But only agile businesses can take advantage.
  • Spending on knowledge-based assets like employee training and R&D are needed to turn digital innovations into business innovation.

Explore our full portfolio on the Digital Transformation in Economies.


Key Business Issues
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