CORPORATE CITIZENSHIP MATTERS Disruption Strikes. You're in Charge. Now What? | The Conference Board
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CORPORATE CITIZENSHIP MATTERS Disruption Strikes. You're in Charge. Now What?

When Companies Tackle Great Challenges

In the wake of recent disasters, culminating in the COVID-19 pandemic, this is a good time to put the two most fundamental questions regarding CSR (corporate social responsibility) forward again. The first is whether CSR is good for the company itself. And the second: does corporate social responsibility really benefit society? New evidence we have gathered on company giving in the wake of natural disasters offers a resounding but qualified “yes” to both questions.


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