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EXECUTIVE SUMMARY

Socially Minded: Can Social Media Help CEOs Be More Strategic?

From becoming more engaged politically to helping your teams align their priorities with those of the business, capitalizing on the benefits of social media requires savvy. This overview provides a snapshot of what a social media-savvy CEO and C-suite looks like.

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AUTHOR

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Alex Parkinson

Communications Institute Co-Leader
The Conference Board
Principal
Parky Communications


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Alex_Parkinson square.jpg

Alex Parkinson

Communications Institute Co-Leader

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