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Marketing & Communications Webcasts On Demand

Creating Space for Race-Based Discussions in the Workplace

July 01, 2020 02:00 PM ET [14:00] (New York) | Special Webcast

In this broadcast, we will examine what businesses can do to equip senior leaders and mid-level managers for critical but difficult conversations with their employees about race. 

Leading Through Crisis with Clorox CEO Benno Dorer

June 24, 2020 02:00 PM ET [14:00] (New York) | Marketing and Communications Watch

How does a CEO and his management team handle the unprecedented demand and keep customers safe? Join this webcast to hear from Benno Dorer, the CEO of Clorox, on how he uses transparency, innovation and consumer insights to drive his company through a crisis and engage the multicultural consumer of the future.

Tracking Changes in Shopping Behavior and Brand Equity in Times of COVID-19

June 18, 2020 02:00 PM ET [14:00] (New York) | Marketing and Communications Watch

With states opening back up on different schedules, consumer needs and purchase behavior are continuing to shift. Join Leslie Wood, Chief Research Officer at NCSolutions, to learn how shifting consumer behavior is impacting brands in the short- and long-term and what brands can do to support future growth. 

COVID-19 and the US Labor Market: Emerging Impacts and Implications

May 13, 2020 11:00 AM ET [11:00] (New York) | Economics Watch

As COVID-19 continues to pummel the US economy, what are the implications for the US labor market? Join us to examine possible scenarios and explore what they mean for businesses. 

Transforming Your CX for a Transformed World

May 05, 2020 11:00 AM ET [11:00] (New York) | Special Webcast

Explore what prevents organizations from changing at the pace of the marketplace, and discover how your company can anticipate your customers' needs and stay ahead of the competition. 

Forecasting Packaged Goods Demand and Managing Supply in times of COVID-19

April 30, 2020 11:00 AM ET [11:00] (New York) | Marketing and Communications Watch

The current health crisis has caused a rush on essential items. But which items are considered essential and how long with this rush last? Join JP Kuehlwein as he sits down with Dr. James Richardson to help address some of the critical questions now faced by suppliers and retailers alike. 

How To Sustain The Focus On Customer Experience In Good AND Challenging Times

April 23, 2020 03:00 PM CET [15:00] (Brussels), 09:00 AM ET [09:00] (New York) | Special Webcast

Join us for this webcast as global Customer Experience Specialist, Ian Golding, explains how to sustain an organisation’s focus on customer experience to enable the delivery of sustainable growth. 

How COVID-19 Might Impact Consumers' Attitudes about Sustainability

April 22, 2020 10:00 AM ET [10:00] (New York) | Special Webcast

Hear from executives in the consumer goods and services businesses about the role sustainability plays for consumers in the age of the COVID-19 health and economic crisis, how health plays into that, how this might be different from before the virus outbreak, and how companies are responding. 

How Confident is the Global Consumer Amid COVID-19?

April 17, 2020 11:00 AM ET [11:00] (New York) | Special Webcast

Join our panel of economists, researchers and other external guests will provide an in-depth look on how a previously strong global labor market, low consumer price inflation and consumer spending will most likely be impacted by the COVID-19 crisis.

Beyond the Metrics: Creating Meaningful Engagement Through Communication

April 16, 2020 11:00 AM ET [11:00] (New York) | Special Webcast

Have you been spending time and money on surveys to engage your workforce to no avail? Are you trying to communicate critical and timely information to dispersed workforces in times of crisis? Learn how to take on these challenges, from everyday engagement struggles to unique crisis obstacles like showing care during the COVID-19 pandemic. 

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