The Current State of the Function

CMOs are facing the task of meeting CEO expectations to grow sales, drive innovation and increase profits - and CMOs are confident they can do this.  But how confident are they and how do they feel about their resources to deliver on targets?

Join Ivan Pollard, leader of the Marketing & Communications Center, as he delves into results from the latest round of the CMO+CCO Meter survey.

 The webcast will discuss:

  • How CMOs feel about the last six months and the impact they have had on the business
  • How they are looking ahead to the next six months and how they are resourced for the challenges they face
  • How they feel about their jobs overall
  • And how are these sentiments changing over time

Live webcasts include the opportunity for Q&A with presenters, and access to slides and related materials. Can’t make the date? Register to receive the recording.

Watch Full Recording
The Current State of the Function
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The Current State of the Function

FEBRUARY 22, 2024

CMOs are facing the task of meeting CEO expectations to grow sales, drive innovation and increase profits - and CMOs are confident they can do this.  But how confident are they and how do they feel about their resources to deliver on targets?

Join Ivan Pollard, leader of the Marketing & Communications Center, as he delves into results from the latest round of the CMO+CCO Meter survey.

 The webcast will discuss:

  • How CMOs feel about the last six months and the impact they have had on the business
  • How they are looking ahead to the next six months and how they are resourced for the challenges they face
  • How they feel about their jobs overall
  • And how are these sentiments changing over time

Live webcasts include the opportunity for Q&A with presenters, and access to slides and related materials. Can’t make the date? Register to receive the recording.

This On-Demand Webcast is Complimentary.

WATCH NOW
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