The Big Challenges for Marketing & Communications Teams Right Now

A recent survey of CMOs, CCOs and their teams has highlighted the biggest challenges faced by the disciplines today. How do these challenges vary by type of company? How do they differ by discipline? What insights would help teams rise to meet these challenges? And where can those insights be found? Join Ivan Pollard, leader of the M&C Center, and two much smarter practitioners to discuss the findings and implications of the survey.

As an attendee you will learn

  • How do these challenges vary by type of company?
  • How do they differ by discipline?
  • What insights would help teams rise to meet these challenges?
  • And where can those insights be found?

Who Should Attend: Professionals in marketing, communications, brand, strategy, financial planning, market research, innovation, and similar roles.

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Ivan Pollard Brad Hiranaga
The Big Challenges for Marketing & Communications Teams Right Now
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MARKETING & COMMUNICATIONS WATCH

The Big Challenges for Marketing & Communications Teams Right Now

JULY 28, 2022

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A recent survey of CMOs, CCOs and their teams has highlighted the biggest challenges faced by the disciplines today. How do these challenges vary by type of company? How do they differ by discipline? What insights would help teams rise to meet these challenges? And where can those insights be found? Join Ivan Pollard, leader of the M&C Center, and two much smarter practitioners to discuss the findings and implications of the survey.

As an attendee you will learn

  • How do these challenges vary by type of company?
  • How do they differ by discipline?
  • What insights would help teams rise to meet these challenges?
  • And where can those insights be found?

Who Should Attend: Professionals in marketing, communications, brand, strategy, financial planning, market research, innovation, and similar roles.

Speakers

Ivan Pollard (Moderator)

Center Leader, Marketing & Communications
The Conference Board

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Brad Hiranaga

Former Chief Brand Officer, North America
General Mills

Read Bio

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