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Revolutionizing Customer Experience with Data Science & Design Thinking



01 October, 2019 | (01 hr)

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With more and more companies disrupting traditional industries by focusing on users, the customer-centric model itself needs to evolve. To survive in a crowded business landscape, organizations need to combine quantitative analyses and insights to qualitative user research. And to thrive in a continuously innovating ecosystem, organizations need to align stakeholders on their competitive edge—in technology, big data, domain knowledge, transformative power, or reach. In Part II of our series, guest speaker Mihir Sarkar, Head of Data at ENGIE Digital, takes us through the numbers.

Key Takeaways:

  • How to implement a successful artificial intelligence and data science strategy in small and large organizations to transform products, services, and processes
  • How data science and design thinking not only coexist in innovative organizations, but have a measurable impact on the bottom line
  • How all stakeholders can help lead change in their organization to grow from problem-solution fit to product-market fit and beyond
  • How to avoid biases, learn from the past, and consider social and ecological impact for sustainable growth

 

 

 

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Earn 1 CPE credit
Business Management and Organization
Requirements : Attendees must be logged on for the duration of the webcast, participate in all interactive polls, and request credits via the on-screen form. Delivery Method: Group-Internet Based Program Level: Intermediate; Prerequisites: Bachelor’s degree or higher, Advanced Preparation: None

 
 

Speakers

Mihir Sarkar

Mihir Sarkar
Head of Data
ENGIE Digital

Mihir Sarkar is a consultant, executive, entrepreneur, scientist, and designer who works with the largest and smallest organizations to solve big problems. He is currently the Head of Data at ENGIE Digital where he uses data science to help lead the zero-carbon energy transition. He has contribut...Full Bio

Demet Tunç

Demet Tunç (Moderator)
Council Director, Customer Experience Council
The Conference Board

Demet Tunç leads the Customer Experience Council at the Conference Board. She also provides consultancy & project management services - from strategy to execution with a hands-on approach - in marketing, customer experience and commercial management. Demet started her career as a brand...Full Bio

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