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Marketing Webcasts On Demand

Digital & Social Media 2020: Predictions and Probabilities

December 03, 2019 12:00 PM ET [12:00] (New York) | Special Webcast

This webcast will bring together some of the top experts in the field of digital and social media to offer their predicitons for the New Year. Learn what critical trends will impact the communications and marketing functions in your organization. 

Marketing & Communications Center Chat

November 21, 2019 11:00 AM ET [11:00] (New York) | Marketing and Communications Center Chat

Join experts from The Conference Board, along with leading marketing and communications practitioners, for a monthly webcast series to discover the latest approaches and most innovative strategies surrounding digital marketing, communications, and consumer dynamics.

A Tale of CX and Bots Part III:

November 06, 2019 03:00 PM CET [15:00] (Brussels), 10:00 PM HKT [22:00] (HongKong), 09:00 AM ET [09:00] (New York) | A Tale of CX and Bots

This series will explore the impact of technology on customer experience.Part III focuses on how AI can help optimise Customer Experience.

Marketing & Communications Center Chat

October 31, 2019 11:00 AM ET [11:00] (New York) | Marketing and Communications Center Chat

Are ad agencies being fooled by online media and wasting big clients’ money? Bob Hoffman, Chief Aggravation Officer of Type A Group and a well-known industry disrupter, thinks so. 

Marketing & Communications Center Chat

September 26, 2019 11:00 AM ET [11:00] (New York) | Marketing and Communications Center Chat

Paradigmatic shifts in the business landscape can either create new, entrepreneurial opportunities or lead to devastating consequences. Join author and Columbia Business School Professor Rita McGrath who will discuss how these shifts can actually be predicted by looking around the corner.  

The Growth Challenge: Focus On the Customer

July 11, 2019 03:00 PM CET [15:00] (Brussels), 09:00 AM ET [09:00] (New York) | The Customer Centricity Shuffle

This three-part series will explore different aspects of customer centricity. Part III will deep-dive into how organizations can achieve “Real Growth,” with insights from Kantar. 

A Great Idea But...

June 19, 2019 03:00 PM CET [15:00] (Brussels), 09:00 AM ET [09:00] (New York) | The Customer Centricity Shuffle

This three-part series will explore different aspects of customer centricity. Part II will deep-dive into understanding how to get a great idea implemented in your organization. 

Customer Journeys In The Individual Age: Unlocking The Real Potential

June 06, 2019 03:00 PM CET [15:00] (Brussels), 09:00 AM ET [09:00] (New York) | The Customer Centricity Shuffle

This three-part series will explore different aspects of customer centricity. Part I will deep-dive into understanding what customer journeys are all about. 

Battle of the Marketing Minds

May 23, 2019 03:00 PM ET [15:00] (New York) | Special Webcast

Which is a better marketing approach: mass-targeted ad campaigns or direct, microtargeted communications? Join Les Binet and Peter Field as they "face off" against Mark DiMassimo to determine which marketing method is best. 

How Confident Is the Global Consumer?

April 16, 2019 09:00 AM ET [09:00] (New York) | Special Webcast

Are fears of a global trade war affecting the global consumer's outlook and spending habits? Join researchers from The Conference Board and Nielsen as they discuss top findings from the soon-to-be launched Global Consumer Confidence Index. CPE credit available

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