The stakes have never been higher to manage the dynamic relationship among employees, customers, and other stakeholders. Success requires pertinent, practical and proven marketing and communications know-how. We aim to address your most important opportunities through timely, peer-proven and practical knowledge that inspires you for what's ahead.
How can one assess the ‘strength’ of a brand’s equity? Join Michael Sussman, CEO at Brand Asset Valuator (BAV), as he seeks to answer this and other questions to help viewers find the right strategies to build one's brand's relevance and esteem.
March 05, 2020
With only one company in the Fortune 500 not using social media, it seems we might have reached peak social media use among large U.S. firms. But the world’s largest companies seem to favor only the most-established social media platforms.
December 19, 2019
This webcast will bring together some of the top experts in the field of digital and social media to offer their predicitons for the New Year. Learn what critical trends will impact the communications and marketing functions in your organization.
December 03, 2019