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Louise Ayling is Director of Sustainability and a board member at Radley Yeldar, a creative consultancy specialising in brand, corporate and sustainability communications. In this episode, Louise talks in-depth about Radley Yeldar's practical guide 'Words that Work: Effective Language in Sustainability Communications", which reviewed the sustainability webpages from 50 of Forbes' '100 most valuable brands' and compared their communications style with ten leading 'sustainable brands'. We discuss the importance of spotting and avoiding 'Stock Sustainability' and whether she feels greenwashing is still prevalent among most brands.
Let's Talk Sustainable Business / 15 Nov 2024
Marco Jansen, a plastics industry expert, talks to us about bio-based materials and their role in creating a more sustainable future.
Let's Talk Sustainable Business / 31 Oct 2024
In our second episode with Kara Fulcher, we talk about social sustainability, why Michelin committed to Act4Nature and the evolving ESG regulatory landscape.
Let's Talk Sustainable Business / 17 Oct 2024
Kara Fulcher, Director of Sustainability, North America at Michelin, outlines Michelin's approach to sustainability and their internal carbon pricing scheme.
Let's Talk Sustainable Business / 03 Oct 2024
In our second episode with Kruti Munot, we discuss how circular economy features in her career & volunteer work, and the importance of resource efficiency.
Let's Talk Sustainable Business / 19 Sep 2024
Kruti Munot, Cities Project Manager at GIZ, discusses climate finance policy, green procurement & her global work on sustainable urban development projects.
Let's Talk Sustainable Business / 29 Aug 2024
Paula Byrne & Manali Paranjpe discuss key sustainability topics the ESG Center is focused on this year, including human rights, circular economy & biodiversity
