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A recurring tracker of marketing and communications leaders’ sentiment as to the impact they are having on their businesses and the value they are creating.
Over the last forty-eight months, corporate communications teams have risen to the challenges of volatile internal and external environments: geopolitics, economics, pandemics, and social upheaval. What have we learned from their actions and reactions?
The Positive Mood of Marketing
June 27, 2024
CCOs Have Work to Do, but It Is Good Work
June 27, 2024
CMOs and CCOs Say Hybrid Work Mostly Works for Their Teams
March 15, 2024
Ramped Up for Success?
March 05, 2024
Performance Metrics in Marketing & Communications: A Work in Progress
February 28, 2024
2024 Will Be Demanding: Are CCOs Ready?
February 27, 2024
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