The M&C Center provides timely insights on critical business factors affecting marketing and communications through access to our events, roundtables, expert briefings, webcasts, data and benchmarking, and most importantly, direct access to our experts.
September 15, 2022
26 June, 2019
Inside a company, brand journalism flexes different communication muscles from the ones used in traditional corporate communication practices. But which ones, and how to develop them? This workshop is a small-group interactive experience with corporate practitioners who have forged successful brand journalism programs.