True
Our Privacy Policy has been updated! The Conference Board uses cookies to improve our website, enhance your experience, and deliver relevant messages and offers about our products. Detailed information on the use of cookies on this site is provided in our cookie policy. For more information on how The Conference Board collects and uses personal data, please visit our privacy policy. By continuing to use this Site or by clicking "OK", you acknowledge our privacy policy and consent to the use of cookies.  Our Privacy Policy has been updated! Detailed information on the use of cookies on this site is provided in our cookie policy and our privacy policy. 
TCB Tourch
Loading...
  • logoImage
  •  
    • US
    • EUROPE
    • ASIA

  • 2

    Close
    • Insights
        • Insights
        • Explore by Center
          • Explore by Center

          • CED
            Committee for Economic Development

          • Economy, Strategy & Finance

          • Environmental, Social & Governance

          • Human Capital

          • Marketing & Communications
        • Explore by Content Type
          • Explore by Content Type

          • Reports

          • Webcasts

          • Podcasts

          • Charts & Infographics
        • Trending Topics
          • Trending Topics

          • Artificial Intelligence (AI)

          • 2024 Elections

          • Geopolitics

          • US Economic Forecast

          • Sustainability

          • Future of Work
    • Events
        • Events
        • Upcoming Events
          • Upcoming Events

          • Employee Well-Being: The Foundation of Future Business Success (Employers)

          • 2025: A Year In Preview

          • Corporate Communications: Driving the Business Forward

          • 25th Annual Employee Health Care Conference - New York

          • 2025 ESG Summit

          • 25th Annual Employee Health Care Conference - San Diego

          • Explore all Upcoming Events

        • Member-Exclusive Programs
          • Member-Exclusive Programs

          • Center Briefings

          • Experts Live

          • Roundtables

          • Working Groups

          • Expert Briefings

    • Data
        • Data

        • Consumer Confidence Index

        • Data Central

        • TCB Benchmarking

        • Employment Trends Index

        • Global Economic Outlook

        • Leading Economic Indicators

        • Help Wanted OnLine

        • Labor Markets

        • Measure of CEO Confidence

        • Human Capital Benchmarking &
          Data Analytics

        • CMO+CCO Meter Dashboard

    • Centers
        • Centers
        • Our Centers
          • Our Centers

          • Committee for Economic Development

          • Economy, Strategy & Finance

          • Environmental, Social & Governance

          • Human Capital

          • Marketing & Communications
        • Center Membership
          • Center Membership

          • What Is a Center?

          • Benefits of Center Membership

          • Join a Center

    • Councils
        • Councils
        • Find a Council
          • Find a Council

          • Economy, Strategy & Finance

          • Environmental, Social & Governance

          • Human Capital

          • Marketing & Communications
        • Council Membership
          • Council Membership

          • What is a Council?

          • Benefits of Council Membership

          • Apply to a Council

    • Membership
        • Membership
        • Why Become a Member?
          • Why Become a Member?

          • Benefits of Membership

          • Check if Your Organization is a Member

          • Speak to a Membership Associate
        • Types of Membership
          • Types of Membership

          • Council

          • Committee for Economic Development

          • Economy, Strategy & Finance

          • Environmental, Social & Governance

          • Human Capital

          • Marketing & Communications

        • Already a Member?
          • Already a Member?

          • Sign In to myTCB™

          • Executive Communities

          • Member-Exclusive Programs

    • About Us
        • About Us
        • Who We Are
          • Who We Are

          • About Us

          • In the News

          • Press Releases

          • Our History

          • Support Our Work

          • Locations

          • Contact Us

        • Our Community
          • Our Community

          • Our Leadership

          • Our Experts

          • Trustees

          • Voting Members

          • Global Counsellors

          • Careers

          • This Week @ TCB

    • Careers
    • This Week @ TCB
    • Sign In to myTCB™
      • US
      • EUROPE
      • ASIA
    • Insights
      • Insights
      • Explore by Center
        • Explore by Center

        • CED
          Committee for Economic Development

        • Economy, Strategy & Finance

        • Environmental, Social & Governance

        • Human Capital

        • Marketing & Communications

      • Explore by Content Type
        • Explore by Content Type

        • Reports

        • Webcasts

        • Podcasts

        • Charts & Infographics

      • Trending Topics
        • Trending Topics

        • Artificial Intelligence (AI)

        • 2024 Elections

        • Geopolitics

        • US Economic Forecast

        • Sustainability

        • Future of Work

    • Events
      • Events
      • Upcoming Events
        • Upcoming Events

        • Employee Well-Being: The Foundation of Future Business Success (Employers)

        • 2025: A Year In Preview

        • Corporate Communications: Driving the Business Forward

        • 25th Annual Employee Health Care Conference - New York

        • 2025 ESG Summit

        • 25th Annual Employee Health Care Conference - San Diego

        • Explore all Upcoming Events

      • Member-Exclusive Programs
        • Member-Exclusive Programs

        • Center Briefings

        • Experts Live

        • Roundtables

        • Working Groups

        • Expert Briefings

    • Data
      • Data

      • Consumer Confidence Index

      • Data Central

      • TCB Benchmarking

      • Employment Trends Index

      • Global Economic Outlook

      • Leading Economic Indicators

      • Help Wanted OnLine

      • Labor Markets

      • Measure of CEO Confidence

      • Human Capital Benchmarking & Data Analytics

      • CMO+CCO Meter Dashboard
    • Centers
      • Centers
      • Our Centers
        • Our Centers

        • Committee for Economic Development

        • Economy, Strategy & Finance

        • Environmental, Social & Governance

        • Human Capital

        • Marketing & Communications

      • Center Membership
        • Center Membership

        • What is a Center?

        • Benefits of Center Membership

        • Join a Center

    • Councils
      • Councils
      • Find a Council
        • Find a Council

        • Economy, Strategy & Finance

        • Environmental, Social & Governance

        • Human Capital

        • Marketing & Communications
      • Council Membership
        • Council Membership

        • What is a Council?

        • Benefits of Council Membership

        • Apply to a Council

    • Membership
      • Membership
      • Why Become a Member?
        • Why Become a Member?

        • Benefits of Membership

        • Check if Your Organization is a Member

        • Speak to a Membership Associate

      • Types of Membership
        • Types of Membership

        • Council

        • Committee for Economic Development

        • Economy, Strategy & Finance

        • Environmental, Social & Governance

        • Human Capital

        • Marketing & Communications

      • Already a Member?
        • Already a Member?

        • Sign In to myTCB™

        • Executive Communities

        • Member-Exclusive Programs
    • About Us
      • About Us
      • Who We Are
        • Who We Are

        • About Us

        • In the News

        • Press Releases

        • This Week @ TCB

        • Our History

        • Support Our Work

        • Locations

        • Contact Us

      • Our Community
        • Our Community

        • Our Leadership

        • Our Experts

        • Trustees

        • Voting Members

        • Global Counsellors

        • Careers

        • This Week @ TCB

    • Careers
    • Sign In to myTCB™
    • Download TCB Insights App
  • Insights
    Insights

    Our research and analysis have helped the world's leading companies navigate challenges and seize opportunities for over 100 years.

    Explore All Research

    Economic Indicators

    • Explore by Center
    • CED
      Committee for Economic Development
    • Economy, Strategy & Finance
    • Environmental, Social & Governance
    • Human Capital
    • Marketing & Communications
    • Explore by Content Type
    • Reports
    • Webcasts
    • Podcasts
    • Charts & Infographics
    • Trending Topics
    • Artificial Intelligence (AI)
    • 2024 Elections
    • Geopolitics
    • US Economic Forecast
    • Sustainability
    • Future of Work
  • Events
    Events

    Our in-person and virtual events offer unmatched opportunities for professional development, featuring top experts and practitioners.

    See Everything Happening This Week

    Sponsor a Program

    • Upcoming Events

      • Employee Well-Being: The Foundation of Future Business Success (Employers)

      December 04 - 05, 2024

      2025: A Year In Preview

      February 04 - 05, 2025

      Corporate Communications: Driving the Business Forward

      March 06 - 07, 2025

    •  

      • 25th Annual Employee Health Care Conference - New York

      April 08 - 09, 2025

      2025 ESG Summit

      April 24 - 25, 2025

      25th Annual Employee Health Care Conference - San Diego

      May 01 - 02, 2025

    Explore all Upcoming Events

    • Member-Exclusive Programs
    • Center Briefings
    • Experts Live
    • Roundtables
    • Working Groups
    • Expert Briefings
    • Explore by Type
    • Events
    • Webcasts
    • Podcasts
    • Member-Exclusive Programs
    • Center Briefings
    • Experts Live
    • Roundtables
    • Working Groups
    • Expert Briefings
  • Data
    TCB Benchmarking

    Real-time data & analytical tools to benchmark your governance, compensation, environmental and social practices against US public companies

    Economic Data

    Consumer Confidence Index

    US consumers' thoughts on the economy, jobs, finances and more

    Data Central

    One-stop, member-exclusive portal for the entire suite of indicators

    Labor Markets

    Covering all aspects of labor markets, from monthly development to long-term trends

    Measure of CEO Confidence

    Examines the health of the US economy from the perspective of CEOs

     

    Employment Trends Index

    Monthly, forward-looking composite of eight proven labor-market indicators

    Global Economic Outlook

    Track the latest short-, medium-, and long-term growth outlooks for 77 economies

    Leading Economic Indicators

    Track the state of the business cycle for 12 global economies across Asia and Europe

    Help Wanted OnLine

    Track the status of job markets across the US through online job listings

    Other Featured Data

    Human Capital Analytics Tools

    Tools to understand human capital management and corporate performance

    CMO+CCO Meter Dashboard

    Tracks the impact, resources, and satisfaction of CMOs and CCOs

  • Centers
    Centers

    Centers offer access to world-class experts, research, events, and senior executive communities.

    Our Centers
    • Committee for Economic Development
    • Economy, Strategy & Finance
    • Environmental, Social & Governance
    • Human Capital
    • Marketing & Communications
    Center Membership
    • What Is a Center?
    • Benefits of Center Membership
    • Join a Center
  • Councils
    Councils

    Councils are invitation-only, peer-led communities of senior executives that come together to exchange knowledge, accelerate career development, and advance their function.

    Find a Council
    • Economy, Strategy & Finance
    • Environmental, Social & Governance
    • Human Capital
    • Marketing & Communications
    Council Membership
    • What Is a Council?
    • Benefits of Council Membership
    • Apply to a Council
  • Membership
    Membership

    Membership in The Conference Board arms your team with an arsenal of knowledge, networks, and expertise that's unmatched in scope and depth.

    • Why Become a Member?
    • Benefits of Membership
    • Check if Your Organization is a Member
    • Speak to a Membership Associate
    • Types of Membership
    • Council
    • Committee for Economic Development
    • Economy, Strategy & Finance
    • Environmental, Social & Governance
    • Human Capital
    • Marketing & Communications
    • Already a Member?
    • Sign in to myTCBTM
    • Executive Communities
    • Member-Exclusive Programs
  • About Us
    About Us

    The Conference Board is the global, nonprofit think tank and business membership organization that delivers Trusted Insights for What's Ahead™. For over 100 years, our cutting-edge research, data, events and executive networks have helped the world's leading companies understand the present and shape the future.

    Learn more about Membership

    • Who We Are
    • About Us
    • In the News
    • Press Releases
    • Our History
    • Support Our Work
    • Locations
    • Contact Us
    • Our Community
    • Our Leadership
    • Our Experts
    • Trustees
    • Voting Members
    • Careers
    • This Week @ TCB
Check if You're a Member
Create Account
Forgot Your Password?

Members of The Conference Board get exclusive access to the full range of products and services that deliver Trusted Insights for What's Ahead TM including webcasts, publications, data and analysis, plus discounts to conferences and events.

MARKETING & COMMUNICATIONS Center

Marketing

EXPLORE MEMBERSHIP
  • Email
  • Linkedin
  • Facebook
  • Twitter
  • Copy Link

Already a Member? Go to myTCBTM  

  • Home
  • Publications
    • Briefs
    • Reports
    • Newsletters & Alerts
    • All Publications
  • Topics
    • Marketing
    • Communications
    • Consumer Dynamics
  • Events
    • Upcoming Events
      • What's Next for DEI in the Workplace?
      • Post-Election Marketing 2025: Brand Messaging that Lands Without Stinging
      • How to Engage Employees and Communicate Internally After the Election?
    • All upcoming events
    • Roundtables
    • Conferences
    • Webcasts
      • Experts Live
      • Upcoming Webcasts
    • On Demand
      • Webcasts
  • Data
    • CMO+CCO Meter
    • Consumer Measures
    • TCB Benchmarking
  • Media
    • Press Releases
    • In the News
    • Podcasts
    • Videos

Explore More on this Topic

search Icon
Newest First
TYPE
Type
READ
WATCH
LISTEN
search Icon
search Icon
filterMobImage

Article

Leading Through the AI Transformation: Event Insights
Leading Through the AI Transformation: Event Insights

November 26, 2024

Essay

Can Brands Reunite Us?
Can Brands Reunite Us?

November 14, 2024

Podcast

CEOs Want Growth. What Can CMOs Do Differently?
C-Suite Perspectives
CEOs Want Growth. What Can CMOs Do Differently?

November 04, 2024

Report

CMO Compensation: 2024 Edition
CMO Compensation: 2024 Edition

October 31, 2024

On-Demand Webcast

The Power of the New American Majority
Special Webcasts
The Power of the New American Majority

October 23, 2024

Report

Today’s CMOs: Chasing Business Growth While Juggling Executional Demands
Today’s CMOs: Chasing Business Growth While Juggling Executional Deman…

October 18, 2024

Article

Do CMOs Need a New Title?
Do CMOs Need a New Title?

October 18, 2024

Report

CMO-CEO Collaboration: CEOs Want CMOs to Focus on Business Growth—Period
CMO-CEO Collaboration: CEOs Want CMOs to Focus on Business Growth—Peri…

October 18, 2024

Article

Marketing’s Marketing Issue: Explain in Your Colleagues’ Terms
Marketing’s Marketing Issue: Explain in Your Colleagues’ Terms

October 18, 2024
View Less View More

SORT BY

  • Newest First
  • Oldest First

Type

Events

Roundtable

Post-Election Marketing 2025: Brand Messaging that Lands Without Stinging

December 12, 2024
Roundtable

How to Engage Employees and Communicate Internally After the Election?

December 13, 2024
Event

AI: Leading Through the Transformation

November 18 - 19, 2025
Roundtable

Post-Election Marketing 2025: Brand Messaging that Lands Without Stinging

December 12, 2024
Roundtable

How to Engage Employees and Communicate Internally After the Election?

December 13, 2024
Event

AI: Leading Through the Transformation

November 18 - 19, 2025

In the News

PRESS RELEASE

Survey: In 2024, CEOs Are Most Worried About a Recession & Inflation, But S…

January 10, 2024

PRESS RELEASE

The Conference Board Named to Crain’s Best Places to Work

September 28, 2023

PRESS RELEASE

Survey: AI Usage for Marketers and Communicators

August 03, 2023

IN THE NEWS

Alfredo Montufar-Helu: On China-US relations

July 05, 2023

IN THE NEWS

Steve Odland Talks AI Risks and Opportunities

April 12, 2023

PRESS RELEASE

CEO Survey: A Recession is the Biggest Worry in 2023

January 12, 2023

View Less View More

Marketing & Communications Councils

Who can you trust to truly understand your challenges?

The Conference Board Councils give you access to an elevated level of conversation you won't find anywhere else. Through in-person meetings and rich connections you can tap at any time, you will gain insights beyond your industry or region.

See all councils

Leadership

Ivan Pollard

Meet your Center Leader

Ivan Pollard

Center Leader, Marketing & Communications, The Conference Board

Read Bio

Mike

Mike Moran Mike Moran

Chief Product Officer
SoloSegment

Read Bio

Matteo

Matteo Tonello Matteo Tonello

Head of TCB Benchmarking and Analytics
The Conference Board

Read Bio

Steve

Steve Odland Steve Odland

President and CEO
The Conference Board, Inc.

Read Bio

Phil

Phil Gomes Phil Gomes

Chief Communications Officer
Bloq, Inc.

Read Bio

JP

JP Kuehlwein JP Kuehlwein

Marketing Principal, M&C Center
The Conference Board

Read Bio

Denise

Denise Dahlhoff, PhD Denise Dahlhoff, PhD

Director, Marketing & Communications Research
The Conference Board

Read Bio

Katie

Katie Paine Katie Paine

Founder and CEO
Paine Publishing

Read Bio

Tim

Tim Powell Tim Powell

President
President of The Knowledge Age…

Read Bio

Elizabeth

Elizabeth Albrycht Elizabeth Albrycht

Director
Verasolve

Read Bio

Dr. James

Dr. James Gregory Dr. James Gregory

Senior Fellow
The Conference Board

Read Bio

View More
Conference Board Sample Web Chat
chatbot-Icon TCB Logo
chatbot-Icon
C-Suite Insights Newsletter - Subscribe to the must-read weekly newsletter for C-suite executives from The Conference Board
ABOUT US
  • Who We Are
  • Annual Report
  • Our History
  • Our Experts
  • Our Leadership
  • In the News
  • Press Releases
MEMBERSHIP
  • Become a Member
  • Sign In to myTCB™
  • Access Experts
  • Member-Only Events
  • Data & Benchmarking
  • AskTCB
  • Manage Account
EXPLORE
  • Centers
  • Councils
  • Latest Research
  • Programs
  • Webcasts
  • Podcasts
  • This Week @ TCB
CONTACT US
  • Americas
    +1 212 759 0900
    customer.service@tcb.org
  • Europe/Africa/Middle East
    +32 2 675 5405
    brussels@tcb.org
  • Asia
    Hong Kong | +852 2804 1000
    Singapore | +65 8298 3403
    service.ap@tcb.org
CAREERS
  • See Open Positions
Terms Of Use | Privacy Policy | Event Code of Conduct | Trademarks
© 2024 The Conference Board Inc. All rights reserved. The Conference Board and torch logo are registered trademarks of The Conference Board.
The use of all The Conference Board data and materials is subject to the Terms of Use. Reprint requests are reviewed individually and may be subject to additional fees.The Conference Board reserves the right to deny any request.
Terms of Use | Privacy Policy | Event Code of Conduct | Trademarks
© 2024 The Conference Board Inc. All rights reserved. The Conference Board and torch logo are registered trademarks of The Conference Board.
The use of all data from The Conference Board data and materials is subject to the Terms of Use. Reprint requests are reviewed individually and may be subject to additional fees.The Conference Board reserves the right to deny any request.

Thank you for signing up. You will now receive CEO Insights for What's Ahead every Wednesday morning. You can unsubscribe at any time or manage your preferences to receive more content from The Conference Board.

Announcing The Conference Board AI Virtual Conference Series

Explore the Impact of AI on Your Business

Members receive complimentary registration - Learn more >>