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Leveraging AI In Marketing & CX

September 28, 2023 11:00 AM ET

Virtual Meeting

Learn more about becoming a sponsor 

AI Virtual Conference Series

Artificial intelligence (AI) is rapidly transforming the way businesses interact with existing and prospective customers. Whether predicting customer behavior, automating marketing tasks, or personalizing customer experiences, businesses are increasingly relying on AI solutions. 

To stay ahead of the curve in using AI to elevate your customer experiences and marketing, business leaders need to capitalize on the opportunities these capabilities present while managing the unique challenges. 

This conference brings together leading experts from AI, marketing, and customer experience to discuss how AI is changing the ways they engage with their customers. We’ll cover how AI is being used to: 

  • better predict customer behavior
  • personalize customer experiences
  • transform marketing... for agencies and clients
  • automate and improve marketing tasks

We’ll also cover how businesses effectively manage privacy, security, and ethical challenges. 

Register today to learn how you can use AI to transform how you interact with your customers.

Who Should Attend: 

Target Audience:

  • Chief CX Officers, SV’s, VPs & Directors of CX
  • Chief Marketing Officers, SVPs, VPs, & Directors of Marketing
  • Chief Creative, Sales, & Customer Relationship leaders in ad agencies
  • Chief Data Officers, SVPs, VPs & Directors of Analytics and/or Customer or Marketing Analytics
  • Leaders of Customer Care/Support functions within the organization
  • Leaders of CX and/or Marketing Consulting Practices
  • Leaders of Customer Data and Marketing Technology Solution Providers

Speakers

Carol

Carol Rosman Nieditch Carol Rosman Nieditch

Senior Director of Marketing, CX, Ops Analytics
Blue Shield of California

Liat

Liat Ben-Zur Liat Ben-Zur

Board Member & AI Advisor
Talkspace, Splashtop

Read Bio

Denise

Denise Dahlhoff, PhD Denise Dahlhoff, PhD

Director, Marketing & Communications Research
The Conference Board

Read Bio

Sumit

Sumit Taneja Sumit Taneja

SVP & Global Head of Digital Consulting and Implem…
EXL

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Sanjay

Sanjay Sidhwani Sanjay Sidhwani

Chief Data & Analytics Officer
Valley National Bank

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Adam

Adam Husein Adam Husein

Senior Vice President, Data and Analytics
Firebird Music

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Cathy

Cathy Alessi

Senior Vice President, Analytics
Southern New Hampshire Univers…

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David

David Schweidel

Professor of Marketing
Emory University

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Ivan

Ivan Pollard

Center Leader, Marketing & Communications
The Conference Board

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Dave

Dave Mihanovic

Program Director, Data Analytics Council
The Conference Board

Read Bio

Conference Agenda

Thursday, September 28, 2023

11:00 AM - 11:35 AM ET

Personalizing Customer Experience with AI
Using AI to personalize customer experiences can result in higher customer satisfaction, loyalty, and lifetime value leading to increased sales and pr … More

11:40 AM - 12:40 PM ET

Transforming Marketing with AI
AI has long been used as part of the marketing process -- to target prospective customers, dynamically bidding on ads slots, and/or enhance content. … More

12:40 PM - 12:50 PM ET

Break
Break

12:50 PM - 01:50 PM ET

AI in Practice: CX Use Cases, Opportunities, & Challenges
The use of AI in marketing and CX is growing rapidly. As AI technology continues to evolve, companies will have more opportunities to transform their … More
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Frequently Asked Questions

  • Pricing varies per event, please check our website for specific pricing for each event.

  • When registering for an event, you will be able to apply your membership discount during checkout.

  • Please reach out to our Customer Service team at +1 212 339 0345.

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Leveraging AI In Marketing & CX