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A recurring tracker of marketing and communications leaders’ sentiment as to the impact they are having on their businesses and the value they are creating.
Continued volatility for the year ahead and the concerns highlighted by leaders in the C-Suite Outlook 2024: Leading for Tomorrow are readying the CCO to handle disruption and shape the corporate narrative. The latest iteration of our CMO+CCO Meter highlights how the communications function is set to deliver with the tools and resources at hand.
Members of The Conference Board get exclusive access to Trusted Insights for What’s AheadTM through publications, Conferences and events, webcasts, podcasts, data & analysis, and Member Communities.
The Positive Mood of Marketing
June 27, 2024
CCOs Have Work to Do, but It Is Good Work
June 27, 2024
CMOs and CCOs Say Hybrid Work Mostly Works for Their Teams
March 15, 2024
Ramped Up for Success?
March 05, 2024
Performance Metrics in Marketing & Communications: A Work in Progress
February 28, 2024
CCOs Rest and Reset
November 21, 2023
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