Marketing Press Releases

Pelotons and Penny-Pinching: How COVID-19 Pulled US Consumers Toward New Extremes of Splurging and Saving

Convenience, Frugality, and Self-Care Emerge as Key Drivers of Consumer Behavior—and Business Opportunities—in the Postpandemic World

CEOs & Other Business Executives on Addressing Racial Injustice

Leading CEOs and business executives from across American industry spoke yesterday about how their organizations are tackling racial inequality, offering actionable insights for other business leaders on how to drive change in their own communities.

CEOs & Other Business Executives Discuss Addressing Health Inequality

Leading CEOs and business executives from across American industry spoke yesterday about how their organizations are tackling health inequality, offering actionable insights for other business leaders on how to drive change in their own communities.

CEOs & Other Business Executives Discuss Tackling Economic Equality

Leading CEOs and business executives from across American industry spoke yesterday about how their organizations are tackling economic inequality, offering actionable insights for other business leaders on how to drive change in their own communities.

1 in 5 Consumers Has Avoided Buying a Brand Over Its Data Practices: Survey Finds Widespread Skepticism Over How Companies Collect and Use Personal Data

From websites to wearables, today’s companies are collecting richer data on their users than ever before—and promising to deliver more convenient, personalized, and cost-effective experiences in return.

Survey: Despite Shaky Economy, Holiday Shoppers Plan to Spend Same Amount on Gifts as in 2019

Despite the economic fallout from COVID-19, consumers are entering this holiday season intending to spend about $673, according to an estimate from The Conference Board—on par with last year’s spending estimate of $675.

Customers Are Changing, So Should Marketing

Right Balance Between Tech and Human Touch Can Enhance Omni-Channel Experiences

The Conference Board Issues Statement in Response to US Unrest

The Conference Board Response to Civil Unrest

Companies Have Significantly Increased Disclosure on Sustainability Issues, But Pressure to Do More Continues

New edition of annual benchmarking study examines trends in global CSR reporting

In a report released today, The Conference Board finds that the environmental and social policies of corporations

In 2020, Companies Will Continue to Face Pressure to Diversify Their Boards, Address Pay Gaps, and Expand Political Contribution Disclosure