While the US political environment presents increasing challenges for businesses, it has had less direct impact on their corporate citizenship efforts. Only 14% of executives surveyed consider the current political environment to be challenging or extremely challenging for philanthropic activities, and nearly half (45%) do not find it challenging at all. This likely reflects the lower levels of political and regulatory scrutiny of corporate citizenship; and its critical role in facilitating social responsibility, goodwill, and support from key stakeholders.
Corporate citizenship strategies can help corporate leaders navigate political uncertainty and headwinds in a challenging election year—both within and beyond the company’s “four walls.” Companies can focus on three key areas to fully leverage corporate citizenship’s potential:
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