How To Organize For A Differentiated B2B Customer Experience

The most successful organizations invest in creating an exceptional experience for their customers – one that distinguishes them from the competition and keeps customers coming back again and again.

How can you ensure that every aspect of your organization is aligned to support an overall customer experience strategy?

Join us to learn how to:

  • Determine where a differentiated customer experience will help your B2B organization win
  • Overcome roadblocks that hinder a customer-centric organization design
  • How to align the organization using customer journey maps
  • Make deliberate organization design choices to create and sustain a truly differentiated customer experience
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Sharon Moura Doug Von Feldt Stacy Starkka, PhD
How To Organize For A Differentiated B2B Customer Experience
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How To Organize For A Differentiated B2B Customer Experience

MARCH 30, 2022

The most successful organizations invest in creating an exceptional experience for their customers – one that distinguishes them from the competition and keeps customers coming back again and again.

How can you ensure that every aspect of your organization is aligned to support an overall customer experience strategy?

Join us to learn how to:

  • Determine where a differentiated customer experience will help your B2B organization win
  • Overcome roadblocks that hinder a customer-centric organization design
  • How to align the organization using customer journey maps
  • Make deliberate organization design choices to create and sustain a truly differentiated customer experience

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