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All Briefs
2019
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How Purpose Can Promote Job Satisfaction
October 29 | Alex Parkinson, Former Communications Institute Co-Leader, The Conference Board | Comments (0)Can companies boost job satisfaction by better incorporating purpose into their strategies and processes? The Conference Board’s latest job satisfaction report found that 53.7 percent of workers are satisfied with their jobs, but by adding strategies grounded in purpose, some of the job components with which workers are least satisfied could be improved.
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On Governance: Rethinking the Traditional “Three Lines of Defense” Risk Management Model
October 25 | Tim Leech, Managing Director, Global Services, Risk Oversight Inc. | Comments (0)Tim Leech makes the case why there are more than three lines, and more than just “defense,” in effective risk management – and why the Institute of Internal Auditors should adjust course.
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Why Disaster Giving Needs Change Today—For A Better Tomorrow
October 22 | Kelly Beckner, Senior Partnerships Manager, GlobalGiving | Comments (0)Airbnb gives consumers choice. Lyft can get you anywhere, anytime. TOMS makes your purchase count for two. Today’s companies significantly impact consumer behavior, from what you do to how you do it, and everything in between. The corporate role in disaster philanthropy—and influence over consumer and employee giving trends—is no different.
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Making Intangibles Tangible: Not Including Intangible Assets in Financial Statements Can Lead to Consequences
October 22 | Dr. James Gregory, Senior Fellow, The Conference Board | Comments (0)We need a new conceptual model that incorporates the idea that intangible assets directly connect to business strategy. That way, they can financially impact both revenue growth and shareholder value. After all, a company develops its brand to improve its bottom line because consumers prefer to purchase from companies they know and favor. The same holds true for investors who buy the stock of companies they know and trust.
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Overlooking Communications: Why Strategists Are Missing a Trick
October 22 | Jeff Pundyk, Senior Fellow, The Conference Board Marketing and Communications Center | Mark Leiter, Chief Digital Strategy Officer, The Boeing Company | Comments (0)Developing compelling strategic communications is essential to successfully creating and implementing strategy across the enterprise—but it also touches the preparation of annual leadership team and shareholder meetings, large M&A deals, investor roadshows, divestitures, reorganizations, and a host of other high value, high stakes strategic events. It is present at every moment when you need to move an organization forward.
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On Governance: Time to Replace Nominating with Governance Committee
October 18 | Denise Kuprionis, President, The Governance Solutions Group, ESG Center Fellow | Comments (0)Audit and compensation committees have already gone through alignment at many public companies. Now it is the nominating committee’s turn for reordering.
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The new Conference Board Help Wanted OnLine® (HWOL) Index is declining
October 18 | Agron Nicaj, Associate Economist, The Conference Board | Gad Levanon, PhD, Former Vice President, Labor Markets, The Conference Board | Comments (0)The Conference Board Help Wanted OnLine™ (HWOL) Index has been declining for much of 2019, indicating a slowdown in employment growth. While the HWOL index is certainly weakening, it is nowhere near recession territory. The current decline is about the same as the slowdown in 2015-2016, but much smaller than that of the Great Recession.
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The Brutal Truth about Social Media, Influencers & Ad Agencies
October 17 | Alex Parkinson, Former Communications Institute Co-Leader, The Conference Board | Comments (0)Are ad agencies being fooled by online media and wasting big clients’ money? Bob Hoffman, Chief Aggravation Officer of Type A Group and a well-known industry disrupter, thinks so. He cites numerous scandals and revelations about corruption, fraud, and lies in the online advertising ecosystem as evidence. Join us for our October Marketing & Communications Center Chat webcast.