All Briefs
2018
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On Governance: Boards, CEOs and CFOs Need to Demand a Lot More from Internal Audit and Risk Groups
June 20 | Tim Leech, Managing Director, Global Services, Risk Oversight Inc. | Comments (1)Boards, CEOs, and CFOs need to dramatically raise the bar, demanding better risk and internal audit processes and better metrics to measure the real value-add from internal audit and risk spending. A new approach to assurance, “Strategy and Value Oversight” and specific end result metrics are proposed, metrics capable of helping companies create and preserve long-term value and meet escalating expectations of powerful institutional investors, regulators, and others.
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2018 Excellence in New Communications Awards: Winning Case Studies
June 19 | Alex Parkinson, Former Communications Institute Co-Leader, The Conference Board | Comments (0)As the Society for New Communications Research of The Conference Board (SNCR) prepares for its annual dinner and gala celebrating the 2018 Excellence in New Communications Awards, we’re happy to share this year’s winning case studies in a special edition of "SNCR 2020: Exploring New Communications Tools and Technologies."
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The Impact Genome Project and Benchmarking Social Outcomes
June 19 | Alex Parkinson, Former Communications Institute Co-Leader, The Conference Board | Comments (0)Earlier this year, The Conference Board and Mission Measurement announced a new partnership to benchmark social outcomes data. Using Mission Measurement’s Impact Genome Project® (IGP), the two organizations will collect and analyze data on the social outcomes of corporations’ charitable contributions. Companies are now invited to participate in the IGP and to share their impact measurement data.
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E-commerce continues to grow among U.S. consumers
June 18 | John Forsyth, Consumer Dynamics Leader, M&C Center, The Conference Board | Sumair Sayani, Vice President, The Demand Institute and Nielsen | Ben Cheng, Former Researcher, Economics Department, The Conference Board | Comments (0)Our March 2018 Consumer Confidence Survey shows evidence that e-commerce continues to grow among U.S. consumers of most age and income groups.
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A Culture of Responsibility
June 15 | Jeff Hoffman, Institute Leader, Corporate Citizenship & Philanthropy, ESG Center, The Conference Board | Comments (0)“Culture” is the word of the moment: societal culture, organizational culture, corporate culture. The media blames culture—and rightfully so—when things at an organization go bad, referencing it as the reason for why people break the rules, disrespect others and go against societal values. But culture is also a good thing that leads to innovation, accomplishment and integrity. Managing culture is the responsibility of everyone in an organization and the board should set the tone.
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Are You Sure You’re Working With The Right B2B Influencer?
June 14 | Vanessa DiMauro, CEO, Leader Networks | Comments (0)Influencer marketing in the B2B world is a viable strategy, and there are real influencers out there who can help you achieve real marketing and business results. But they are not all created equal. Pick the wrong type of influencer and you won’t get the return you’re after.
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On Governance: Balancing Directors’ Hindsight, Insight, and Foresight for Rebuilding a Board
June 11 | Patrick Dailey, Co-founder, BoardQuest | Comments (0)(This is the second part of a two-part series on the philosophy of filling boards with competent directors, making them more effective, and rebuilding them when necessary.) There are three facets of vision capability: Focus: Does a candidate or sitting director tend toward hindsight, insight or foresight? Range: Is a director able to contribute in each of the three areas? Proficiency: Where does a director demonstrate mastery [or notable weakness]?
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Fourteen Social Media Advertising Lessons Inspired by Vero's Success
June 05 | Forbes Communications Council | Comments (0)With the recent controversy surrounding Facebook oversharing users’ personal data, a lesser-known social media app is surging with downloads, according to a report by CNBC. Vero promises never to share personal data and to stay ad free. Fourteen members of Forbes Communications Council weigh in on what brands should learn from Vero’s success when it comes to their own social media advertising efforts. Here is what they had to say.