Benefits matter more today than they did before the pandemic.

How can you develop a communication strategy for the diverse populations within your organization that helps you reach the right people, at the right time, in the right way?

As an attendee, you will learn how to:

• Develop a robust benefits communication strategy that helps you meet your goals by reaching out to the many different audiences in your organization.
• Understand the power using a year-round, multi-channel approach to promote your benefits.
• Recognize the long-term value of moving your in-person events (such as benefits fairs) and other conversations online.

Who Should Attend: Anyone who plays a role in communicating with employees or participants about their benefits, whether in the corporate or public sector.