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Crash Course in Digital Marketing

October 31, 2019 11:00 AM ET [11:00] (New York) | (1 hr) | Time Zone Converter

Join us for this complimentary webcast series that provides strategic advice for companies navigating the new world of multichannel media, social media, advertising, consumer dynamics, and brand building. Grounded in our trusted research, experts from The Conference Board will be joined by external thought leaders who will provide some of the best advice from the field to take your business to the next level.

A more in-depth description of this webcast will be available closer to program date.

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Earn 1 CPE credit
Communications & Marketing
Requirements : Attendees must be logged on for the duration of the webcast, participate in all interactive polls, and request credits via the on-screen form. Delivery Method: Group-Internet Based Program Level: Intermediate; Prerequisites: Bachelor’s degree or higher, Advanced Preparation: None

Speakers

Bob Hoffman

Bob Hoffman
Chief Aggravation Officer
Type A Group

Bob Hoffman is the author of four Amazon #1 best-selling books about advertising. He is also one of the most sought-after international speakers on advertising and marketing.

One of his books, "BadMen: How Advertising Went From A Minor Annoyance To A Major Menace" ex...Full Bio

JP Kuehlwein

JP Kuehlwein (Moderator)
Marketing Institute Leader
The Conference Board
Communications Institute Co-Leader
The Conference Board

JP Kuehlwein is the co-founder of ‘Ueber-Brands’ a firm that helps owners elevate their brands to make them peerless, priceless and profitable.  He previously was Executive Vice President at Frédéric Fekkai & Co, a prestige salon- and retail hai...Full Bio

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