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Marketing & Communications Briefs
2021
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Healthy consumer spending supported by strong labor markets
August 27 | Ataman Ozyildirim, Former Senior Director, Economics, The Conference Board | Comments (0)July Personal Income & Outlays data released this morning, show an economy that is still recovering. Amid shifting demand from goods to services spending, personal consumer expenditures growth slowed.
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Wage, income, spending and inflation data all point to continued recovery while pushing against supply constraints
July 30 | Gad Levanon, PhD, Former Vice President, Labor Markets, The Conference Board | Erik Lundh, Senior Economist, Global, The Conference Board | Comments (0)Comment on June Personal Income & Outlay data and the Q2 2021 Employee Cost Index – Erik Lundh, Principal Economist, The Conference Board & Gad Levanon, Vice President, Labor Markets, The Conference Board
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April PCE Reaction: Inflation Creeps Higher as Consumers Shift to Services
May 28 | Erik Lundh, Senior Economist, Global, The Conference Board | Comments (0)April income, spending and inflation data reveal an economy that is on the mend, but not yet fully recovered.
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An Unexpected Competitive Advantage For Businesses? Tackling Data Privacy Practices Head On
March 29 | Denise Dahlhoff, PhD, Director, Marketing & Communications Research, The Conference Board | Comments (0)Changing some data practices, ahead of regulation, and giving consumers more control over how their personal information is shared will ultimately build long-term trust.
2020
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Meet America’s Most Valuable Consumer: Her Name Is HENRY
December 16 | Pamela N. Danziger, Founder, Unity Marketing | Comments (0)While the US is suffering the health and economic impact of the COVID-19 crisis, retailers’ silver lining is targeting the affluent segment through customer experience and value.
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Building Brand Value During a Crisis
October 15 | Tim Powell, President, President of The Knowledge Agency® | Comments (0)The crises seem to come faster all the time. During the first two quarters of 2020, we went directly from a crisis about the global Covid-19 pandemic, to a crisis about the resulting sharp economic slowdown, to the Back Lives Matter protests following the death of George Floyd at the hands of the Minneapolis police.
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Why Company Directors Should Use Social Media
September 08 | Elizabeth Richards, Head of Corporate Governance, The Institute of Chartered Accountants in England and Wales (ICAEW) | Comments (0)In its most recent Connect and Reflect report, “Why Company Directors Should Use Social Media,” The Institute of Chartered Accountants in England and Wales (ICAEW) describes the benefits of social media for directors and offers practical guidance about how to make a start.
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In Today’s Deep Recession, Consumer Spending On Goods Is Above Pre-Pandemic Levels. Why?
August 24 | Gad Levanon, PhD, Former Vice President, Labor Markets, The Conference Board | Comments (0)One of the categories that experiences the largest decline in a typical recession is consumer spending on goods. The US is now enduring the worst recession in 80 years: Employment in July was about 13 million below February’s number while GDP dropped by 11 percent in the first half of 2020. Yet in June, consumer spending on goods was 5 percent above pre-Covid-19 levels. Why?
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Supporting Remote Work Behind Those Virtual Backgrounds
June 16 | Keri K. Stephens, Associate Professor in Organizational Communication Technology, The University of Texas at Austin | Comments (0)COVID-19 has radically changed how people around the globe conduct their work. While some workers have returned to their places of work, every day more organizations announce they are asking employees to continue working from home. For many workers, remote work may become a standard, at least for the next several years. Some people are thrilled with no commutes, wearing pajama pants, and having no colleagues drop in to chat for what can become an extended time. But, I invite you, especially if y