Organizing your Corporate Communications Team to Harness Your Newfound Power

In the last 24 months of repeated disruptions, distortions and discontinuities in the business world, the role of Corporate Communications has been elevated to a critical position in the company ecosystem. Speed, calmness, accountability, flexibility, and resilience are required skills as strategic and tactical stories are carefully managed across all stakeholder groups in what can only be described as 'turbulent times.'

Join us for a wide-ranging discussion drawing on the data from The Conference Board's recent research and the front-line, practical experience of Edelman's leading Corporate Affairs practice. We will explore these topics and deliver informed insights on how the future of the Corporate Communications team – and its partners – is likely to evolve.

As an attendee, you will learn how to:

  • Structure and organize your teams
  • Build a case for appropriate resources
  • Prioritize between the immediate response and the enduring narrative
  • Apply new technology to help the effectiveness of internal and external communications
  • Solidify and maintain your seat at the proverbial table

Who Should Attend: Executives/professionals in marketing, communications, brand, strategy, technology, financial planning, market research, innovation, DEI/diversity, HR, and similar roles. 

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Jim O'Leary Ivan Pollard
Organizing your Corporate Communications Team to Harness Your Newfound Power
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Organizing your Corporate Communications Team to Harness Your Newfound Power

OCTOBER 19, 2022

In the last 24 months of repeated disruptions, distortions and discontinuities in the business world, the role of Corporate Communications has been elevated to a critical position in the company ecosystem. Speed, calmness, accountability, flexibility, and resilience are required skills as strategic and tactical stories are carefully managed across all stakeholder groups in what can only be described as 'turbulent times.'

Join us for a wide-ranging discussion drawing on the data from The Conference Board's recent research and the front-line, practical experience of Edelman's leading Corporate Affairs practice. We will explore these topics and deliver informed insights on how the future of the Corporate Communications team – and its partners – is likely to evolve.

As an attendee, you will learn how to:

  • Structure and organize your teams
  • Build a case for appropriate resources
  • Prioritize between the immediate response and the enduring narrative
  • Apply new technology to help the effectiveness of internal and external communications
  • Solidify and maintain your seat at the proverbial table

Who Should Attend: Executives/professionals in marketing, communications, brand, strategy, technology, financial planning, market research, innovation, DEI/diversity, HR, and similar roles. 

Speakers

Communications Watch

Communications Watch is a webcast connecting you to thought leaders who will help you and your company cut through the noise and make your voice heard. Add to that our statistically-based research and your business will have a playbook to guide you into the future.

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This On-Demand Webcast is Complimentary.

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