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08 October 2024 / Article
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Copy LinkConsidered the Oscars of the marketing world, the Cannes Lions International Festival of Creativity this year leaned into “business first,” focusing on the most important emerging topics affecting marketing and business effectiveness in general, and showing that marketing and future-proofing business are more inextricably linked than ever. This brief highlights what we learned at the event.
Considered the Oscars of the marketing world, the Cannes Lions International Festival of Creativity this year leaned into “business first,” focusing on the most important emerging topics affecting marketing and business effectiveness in general, and showing that marketing and future-proofing business are more inextricably linked than ever. This brief highlights what we learned at the event.
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