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May 21, 2025 03:00 PM - 04:00 PM ET
Health Savings Accounts (HSAs) have become a critical component of a modern benefits package, yet many employees and even brokers and employers still don’t fully understand their long-term value. In this webinar, Segal Benz sits down with UMB Financial to discuss how we work together to craft compelling messaging that drives employer adoption and increases employee engagement. We’ll explore emerging trends in benefits communication, data-driven storytelling techniques, and best practices for positioning HSAs as an essential financial and healthcare tool.
Attendees will gain insightful strategies to help employers effectively communicate the advantages of HSAs, ensuring employees maximize their benefits while driving overall program success.
Key Takeaways:
Who Should Attend:
C-Suite, VP, Director: Benefits, Total Rewards, Employee Engagement, Employee Wellbeing, Employee Financial Wellbeing, Human Resources, Employee Communications, Marketing, Marketing Communications
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