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Members of The Conference Board get exclusive access to the full range of products and services that deliver Trusted Insights for What's Ahead TM including webcasts, publications, data and analysis, plus discounts to conferences and events.
April 26, 2024 12:00 PM ET - 01:00 PM ET
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Copy LinkMarketing is a constantly changing and exciting function. What worked yesterday is not guaranteed to work tomorrow. CMOs have always grappled with proving impact to CEOs, aligning credible metrics with business outcomes, and constantly improving on what drives growth. What can we learn from each other as the latest transformation of marketing is being driven by AI?
Some key topics we will explore at this roundtable, held exclusively for members of the Marketing & Communications Center, include:
Come and join our roundtable to share ideas, insights, experiences, and actions with your peers in other companies. Your unique perspective contributes to our collective understanding of strategies shaping the future of marketing investment.
This meeting will be held under the Chatham House Rule, which means participants are free to use the information, but the identities of any of the participants/companies cannot be revealed or attributed to any information.
Members of The Conference Board get exclusive access to Trusted Insights for What's AheadTM through publications, Conferences and events, webcasts, podcasts, data & analysis, and Member Communities.
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Roundtables are discussions held under the Chatham House Rule for M&C Center Members and invited guests that focus on a key topic of interest with a single session (1-2 hours).
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Members can access materials for this event, but must be signed in. Please sign in to your myTCBTM account to access.
Members can access materials for this event, but must be signed in. Please sign in to your myTCBTM account to access.
