Marketing and Communications: The Year in Review and the Year Ahead
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Marketing & Communications Roundtables

Marketing and Communications: The Year in Review and the Year Ahead

December 14, 2023 11:00 AM ET - 12:30 PM ET

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The impact of marketing and communications teams on the business has been on the rise overall.  As we look ahead, this could be slowed down by concerns around the tools and budget at their disposal, especially as they drive investment during a period of competition in AI adoption. These factors are highlighted in the latest wave of the CMO+CCO Meter in October. 

  • The latest sentiments from marketing & communications leaders regarding impact, resources, and satisfaction
  • The effect of AI deployment in the disciplines and the opportunities and issues arising
  • The external economic and political environment and its influence on marketing/communications strategies
  • The role of humans in leadership, innovation, and inspiration

Join our roundtable to share insights, hear from peers about the past year, and strategize for the year ahead considering the dipping Consumer Confidence Index, unstable global political climate, and the approaching election season.  

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About the Series

Roundtables are discussions held under the Chatham House Rule for M&C Center Members and invited guests that focus on a key topic of interest with a single session (1-2 hours).

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