The CEO Perspective on 2024 and What It Means to Marketing and Communications
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Marketing & Communications Roundtables

The CEO Perspective on 2024 and What It Means to Marketing and Communications

January 16, 2024 11:00 AM ET - 12:15 PM ET | Virtual Meeting

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For the past 24 years, The Conference Board has surveyed CEOs and other C-Suite executives around the world to explore what they think lies ahead for businesses in the near future.

In this roundtable, we will convene a group of our Marketing & Communications Center members to discuss the implications of the survey and what it might mean to those leading these functions.

The survey will cover:

  • What are the external and internal factors that CEOs and CMOs believe will impact business in the year ahead?
  • Where will CEOs and other leaders of companies invest to drive profit & growth?
  • Which particular areas of communications and marketing will receive increased investment according to the CEO, CFO and CMO?
  • And what are the evolving expectations of deploying AI across the enterprise.

Real-time data with actionable insights discussed with your peers in a trusted environment … a good way to start the year.

 

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Past Series Events

About the Series

Roundtables are discussions held under the Chatham House Rule for M&C Center Members and invited guests that focus on a key topic of interest with a single session (1-2 hours).

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