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April 12, 2022 02:00 PM ET - 03:15 PM ET | Virtual Meeting
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Copy LinkDiscuss what CEOs expect from their marketing teams. The role of a CMO is deteriorating, decaying, and diversifying. It is even disappearing and being demeaned in some organizations. And yet, one could argue that with more competition, more volatility, more channels and more opportunity, there has never been a more important time to practice the principles of great marketing.
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Roundtables are discussions held under the Chatham House Rule for M&C Center Members and invited guests that focus on a key topic of interest with a single session (1-2 hours).
Short Cuts: Burgeoning expectations of the CCO [Priorities Ranked]
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